There seems to be a growing trend amongst fast food restaurant advertisers to try and pull the wool over their consumer’s eyes. The description of the items do not necessarily have to match the name. I’ll provide some examples.
First, there were Apple Fries from Burger King. You’d think by the name that perhaps this was a fried apple treat that you might purchase at a local fair. No, it’s simple long rectangular slices of discolored apples in a bag. Very disappointing!
Then Arby’s announced their Roastburger sandwiches which would lead you to believe that Arby’s was going to enter the competitive hamburger market. Not so, it’s just another roast beef sandwich with no burger to be found.
Now KFC has introduced a sandwich without any bread. I thought you needed bread, a roll, a bun or even a croissant to deem a sandwich a “sandwich”. Apparently you don’t.
The new double down sandwich consists of two fried chicken fillets wrapped around bacon, cheese and Colonel’s sauce. Heart paddles are extra. Don’t run to your local KFC yet as it’s only being tested in Rhode Island and Nebraska.
What’s the next possible item that you will find when you approach the drive up window? I’m sure at this very moment Research and Development people are hard at work in a secret lab attempting to create the next pizza without crust or an inside out taco in which the shell is on the inside. Saturday Night Live hit the nail on the head with their parody of what fast food customers can look forward to as our drive through choices become increasingly excessive and misleading.
Bun Appetit!
It is actually called the KFC Double Down Burger and it looks incredible. I am such a chicken fan and deep-fried fillets (the healthiest cut) are my favorite. I am contemplating (considering, to all you dummies out there) driving 5 hours to get one. But, I will probably just wait until they are sold in my city (or nearby). To those out there who feel it is a bad idea to bring out such a product when America is so fat, let people eat what they want. I’ll drink a glass of milk with mine, if it will shut you up.
And why is everyone complaining that the chicken is the bun? KFC is concerned about our collective health and decided to do away with the bread. Thanks, KFC.
And what about the guy/gal who eats a 3-piece meal? Or has a bucket for dinner with the family and eats 4 pieces, fries, gravy, coleslaw, pop and a piece of cake?