Barnes and Noble Announces Nook – The World’s Most Advanced eBook Reader

If you just ordered a Kindle, stop reading now or you’re in for a giant dose of buyer’s remorse. Barnes and Noble unveiled a new e-book reader called ‘Nook’, and it is hot, both inside and out.

Nook looks a lot like Amazon’s white plastic e-book reader, only instead of the chiclet-keyboard there is a color multitouch screen, to be used as a keyboard or to browse books, cover-flow style. The machine runs Google’s Android OS and it will have wireless capability from AT&T.

The $260 Nook–same price as the Kindle 2-is expected to be on sale at the end of November.

The Nook has the regular black-and-white E Ink display and a 3.5-inch color touchscreen. The latter allows users to browse books. The Nook also comes with built-in WiFi, 2GB of internal storage, MP3 player and supports open formats such as EPUB. Nook users have features such as bookmarks, and the ability to share books with friends for up to a fortnight through other e-readers, smartphones or computers.

Barnes and Noble has said Nook customers will have access to its online bookstore that includes books, newspapers and magazines. The Nook itself can hold up to 1,500 e-books and includes the ability to lend eBooks to friends.

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