Alexa Ray Joel has recorded a version of her father’s classic song, “Just The Way You Are,” as part of the Gap’s “Back to Blue” campaign, which is focused on the idea of getting back to what matters most—our truest selves. The Gap campaign features contemporary artists who are recording songs made famous years ago by their parents. These raw, intimate renditions are modern takes on classic pieces and provide a rare glimpse into the soul and journey of each artist.
Directed by Danny Clinch, who is well-known for bringing out the best in musicians, the films are shot in a single, unedited take. Alexa Ray Joel selected “Just The Way You Are” and her piano/vocal rendition was recorded at Avatar Studios in New York. Personal touches like Alexa wearing her father’s ring and playing on the exact same type of keyboard used to record the original version, add to the honesty of the film and showcase how going back to your roots helps define who you are.
Billy’s original version of “Just the Way You Are” won Grammy Awards for Record of the Year and Song of the Year in 1979. Alexa Ray’s version of “Just the Way You Are” is available for download now exclusively at iTunes.
Dhani Harrison, the son of George Harrison, also recorded his own version of “For You Blue” for the Gap’s “Back to Blue” campaign. The song was written by his father and released on The Beatles’ Let it Be album.
The “Back to Blue” spots will air in North America and globally in select markets in TV, cinema, digital, social, in-store, and taxi TV.
You can watch Alexa Ray’s 30-second commercial below, along with a behind-the-scenes video that shows more of her performance, followed by a live video of her father’s “Just The Way You Are” circa 1977.