Tag Archives: Disney

Marvel Announces Debut of Month-Long National Celebration – Marvel Super Hero September

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Disney Consumer Products and Marvel announced today the debut of an annual national multi-platform campaign aimed at taking the Marvel brand to new heights — ‘Marvel Super Hero September.’ Launching this September, the month-long celebration will showcase what being a Super Hero is all about by encouraging the public to “Power Up Like a Marvel Super Hero.” This will be done through a supercharged lineup of retail partnerships, licensing partners, advertising, and online activations. The strategy will place a stake in the ground for the Marvel brand, celebrating the entertainment company’s rich 75 year history and its wide array of characters.

“Marvel Super Hero September is giving us the opportunity to assemble some of the very best of our licensees and retailers to showcase the power and reach of the Marvel brand,” said Josh Silverman, executive vice president, global licensing, Disney Consumer Products. “This stands as one of the largest non-film campaigns in Marvel history and we’re looking forward to seeing how kids, fans, parents, and adults will celebrate their passion for Marvel.”

The central hub for ‘Marvel Super Hero September’ will be a new online portal –MarvelSuperHeroSeptember.com. The site will house Super Hero content and activities, including a national photo sweepstakes contest with the support of select national retailers. Marvel will also be re-launching Marvelkids.com to provide even more Super Hero content.

For the inaugural campaign, Marvel has lined up best-in-class retailers, including Walmart, Target, Kmart, Payless, Party City, Amazon and the Disney Store to feature unique ‘Marvel Super Hero September’ promotions, special offers and/or weekly in-store events. These events will include Walmart Retailtainment Day on September 20th, in-store photo contests at Party City stores, and the Kmart flagship store near Madison Square Garden in New York City with media partner Radio Disney. Additionally, Disney Store locations across the U.S. will be hosting a Marvel Super Hero event once a week. Guests can learn how to draw Captain America’s shield and Spider-Man’s mask, as well as participate in a Marvel trivia challenge, Avengers Assemble Showtime and Ultimate Spider-Man Great Power Store Time. All participants will receive a free Marvel Super Hero mask. These retailers will be supported by a robust merchandising program led by Hasbro.

To shine a bright light on the initiative, Marvel will execute a print and online advertising campaign that will appear in the College Football and September NFL Preview issues of ESPN Magazine. These ads will also run on ESPNmagazine.com for the first two weeks of September and help reinforce Marvel’s interest in healthy living and active lifestyles for children. A full page “Guardians of The Galaxy” advertorial detailing announcement promotions and character content will also be featured in Marvel Super Hero Magazine.

Beyond traditional advertising avenues, Hasbro has developed an “in-theater” campaign feature to, highlight its newest products, including Spider-Man and Captain America role play items, and provide a salute to ‘Marvel Super Hero September.’ Additionally, a one page Hasbro ad will be included in Marvel’s Captain America: The Winter Soldier Blu-Ray/DVD insert, providing product and campaign details.

‘Marvel Super Hero September’ will take to the airwaves on DisneyXD through a national broadcast campaign, dedicated to the launch of Marvel’s Ultimate Spider-Man Web-Warriors and the season two premiere of Marvel’s Avengers Assemble animated series.

Those looking for Marvel comic books, graphic novels, and other related merchandise, can go to comicshoplocator.com. For Marvel Super Hero September offerings, visit your local mass and specialty retailers, as well as Disney Store and Disneystore.com.

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Watch Disney’s Big Hero 6 Brand New Clip

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Watch the brand new clip from Big Hero 6 that debuted during tonight’s ABC special, “The Story of Frozen: Making a Disney Animated Classic.”

“Big Hero 6″ is a heartfelt comedy adventure about robotics prodigy Hiro Hamada, who learns to harness his genius—thanks to his brilliant brother Tadashi and their like-minded friends: adrenaline junkie Go Go Tamago, clean freak Wasabi No-Ginger, chemistry whiz Honey Lemon and fanboy Fred. When a devastating turn of events catapults them into the midst of a dangerous plot unfolding in the streets of San Fransokyo, Hiro turns to his closest companion—a cutting-edge robot named Baymax—and transforms the group into a band of high-tech heroes determined to solve the mystery. Inspired by the Marvel comics of the same name, and featuring comic-book style action and all the heart and humor audiences expect from Walt Disney Animation Studios, “Big Hero 6″ is directed by Don Hall (“Winnie the Pooh”) and Chris Williams (“Bolt”), and produced by Roy Conli (“Tangled”).

Disney’s Big Hero 6 opens in theatres in 3D November 7, 2014.

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Walt Disney Animation Studios Announces The Return of Frozen Favorites Anna & Elsa In 2015’s New Animated Short “Frozen Fever”

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From Walt Disney Animation Studios comes the new animated short “Frozen Fever,” welcoming back to the big screen Anna, Elsa, Kristoff and, of course, the one-and-only Olaf.

Directed by Jennifer Lee and Chris Buck, and produced by Peter Del Vecho, with an all-new original song by Robert Lopez and Kristen Anderson-Lopez, “Frozen Fever” marks the first project reuniting the Oscar-winning original team from Disney’s “Frozen.”

The announcement was first made within the ABC Television Network special “The Story of Frozen: Making an Animated Classic,” which aired September 2. The special also featured the world television debut of a scene from the new action comedy adventure from Walt Disney Animation Studios, “Big Hero 6,” as well as a sneak peek at the upcoming season of the ABC series “Once Upon A Time.”

In “Frozen Fever,” it’s Anna’s birthday and Elsa and Kristoff are determined to give her the best celebration ever, but Elsa’s icy powers may put more than just the party at risk.

The short debuts Spring 2015.

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Funko Announces Big Hero Six Pop! Vinyl Figures

Get ready for the upcoming movie release with this super colorful and super cute Pop! line! From Walt Disney Animation Studios, the team behind “Frozen” and “Wreck-It Ralph,” comes “Big Hero 6,” an action-packed comedy-adventure about the special bond that develops between Baymax (voice of Scott Adsit), a plus-sized inflatable robot, and prodigy Hiro Hamada (voice of Ryan Potter). When a devastating event befalls the city of San Fransokyo and catapults Hiro into the midst of danger, he turns to Baymax and his close friends adrenaline junkie Go Go Tomago (voice of Jamie Chung), neatnik Wasabi (voice of Damon Wayans Jr.), chemistry whiz Honey Lemon (voice of Genesis Rodriguez) and fanboy Fred (voice of T.J. Miller). Determined to uncover the mystery, Hiro transforms his friends into a band of high-tech heroes called “Big Hero 6.” Inspired by the Marvel comics of the same name, and featuring breathtaking action with all the heart and humor audiences expect from Walt Disney Animation Studios, “Big Hero 6” is directed by Don Hall (“Winnie the Pooh”) and Chris Williams (“Bolt”), and produced by Roy Conli (“Tangled”). The film hits theaters in 3D on Nov. 7, 2014.

The figures will be released in November.

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The Story of Frozen: Making a Disney Animated Classic To Air On ABC On September 2, 2014

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The Story of Frozen: Making a Disney Animated Classic is an all-new, original special in a first-of-its-kind collaboration with Lincoln Square Productions and Walt Disney Animation Studios. The special ventures behind-the-scenes for an exclusive look at the origins and evolution of the Academy Award- winning film Frozen, now the biggest animated feature of all time. A breathtaking and fantastic saga, the special tells the real story of making a modern movie based on a timeless tale that nearly overnight became a cultural touchstone for legions of fans.

The Story of Frozen: Making a Disney Animated Classic airs Tuesday, September 2 (8:00 -9:00 p.m., ET) on the ABC Television Network.

Viewers will get a rare look inside Walt Disney Animation Studios and unprecedented access to the creative team that brought “Frozen” to life. Throughout the one-hour special, the audience will hear from “Frozen” stars Kristen Bell and Idina Menzel, the directors, songwriters, producer and artists and chief creative officer John Lasseter –   the team who dreamed of making a cherished Hans Christian Andersen story into a big screen animated musical.   Viewers will take a journey to the beautiful Norwegian villages and landscapes that inspired the look of Arendelle – the fictional kingdom – and see images and footage from the research trips to Norway, Quebec and points beyond that helped create the film’s unforgettable look and feel.

This special will also include some exciting announcements about the next chapter of Frozen and a never-before-seen preview of Frozen characters Anna, Elsa and Kristoff on an upcoming episode of ABC’s smash-hit “Once Upon a Time.”

The program will culminate in an exclusive sneak peek at the action-packed comedy-adventure Big Hero 6, currently in production at Walt Disney Animation Studios –under wraps until now – as the team prepares their next big-screen epic.

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Disney Announces Frozen Sing-Along DVD Edition Arriving On November 18, 2014

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Experience Frozen, the hit musical comedy from Walt Disney Animation Studios, like never before in a new to DVD, full-length Sing-Along Edition! Follow the lyrics with a bouncing Frozen snowflake. Join Anna as she sets off on an epic journey – teaming up with rugged mountain man Kristoff and a snowman named Olaf – to find her sister Elsa, whose icy powers have trapped the kingdom of Arendelle in eternal winter. It’s pure enchantment – and full of fun for the whole family!

The Frozen Sing-Along DVD edition will be available on November 18, 2014.

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Tickets For D23 Expo 2015 Go On Sale August 14, 2014

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On Thursday, August 14, at 10 a.m. PT, D23: The Official Disney Fan Club will begin selling tickets for the next D23 Expo, which will take place August 14–16, 2015 at the Anaheim Convention Center. The largest Disney fan event in the world, the D23 Expo celebrates all the wonderful worlds of Disney entertainment, uniting all parts of The Walt Disney Company under one roof, including The Walt Disney Studios (including Marvel, Pixar, and Lucasfilm); Walt Disney Parks and Resorts; Disney Consumer Products; Media Networks (including ABC, Disney Channel, and Radio Disney) and Disney Interactive. D23 Expo 2015 marks the fourth bi-annual event held in Anaheim.

More than 65,000 Disney fans from around the world gathered at the Anaheim Convention Center in 2013 for the third D23 Expo. Once again, the Expo will celebrate the past, present, and future of Disney with live events, celebrity appearances, panels, presentations, sneak peeks, and immersive experiences. D23 Expo 2015 marks the return of fan favorites including the Disney Legends Awards, honoring the talented men and women who have made indelible contributions to the Disney legacy; and Treasures of the Walt Disney Archives, which spotlights costumes, props, and set pieces from Disney’s rich history.

As in previous Expos, D23 Expo 2015 will showcase all of the latest stars in the Disney universe. In 2013, celebrity appearances included Angelina Jolie, Chris Evans, Billy Crystal, Natalie Portman, and Tom Hiddleston, with performances by Idina Menzel, R5 featuring Ross Lynch, and a once-in-a-lifetime concert with Disney Legends Richard M. Sherman and Alan Menken. Additionally, Disney executives and creative talent came together to deliver special presentations, announcements, and experiences to Disney fans throughout the three-day extravaganza.

Tickets for D23 Expo 2015 are available at a discounted price for a limited time. From August 14–December 31, 2014, tickets are $61 for a one-day adult admission and $42 for children 3–12. Tickets for members of D23: The Official Disney Fan Club are $52 for a one-day adult admission and $37 for children. Multi-day money-saving tickets are also available. D23 Members can save as much as $268 off the price of admission, based on the purchase of four three-day tickets at the D23 Member rate. For more information on tickets and the ticket pricing structure for members and general admission, visit D23Expo.com.

In addition to these special advance-purchase savings, an extremely limited number of D23 VIP Sorcerer Packages will once again be available. Based on fan feedback, even more benefits have been added this year including exclusive opportunities in the Walt Disney Imagineering pavilion and Mickey’s of Glendale.

The Sorcerer Package includes:

-Three-day admission ticket and commemorative Sorcerer credential

-Reserved seating at all presentations in the main hall, Stage 23, and Stage 28

-Limited-edition D23 American Tourister boarding bag

-Pre-Expo tour of the Treasures of the Walt Disney Archives exhibit

-Special tour of the Walt Disney Imagineering Pavilion

-Exclusive shopping time in the D23 Expo Dream Store, Disney Store, and Mickey’s of Glendale

-Tour of the D23 Expo show floor the day before the Expo is open to the public

-Welcome Reception on Thursday evening

-Exclusive entrance to the Expo each morning

-A voucher for an appointment with an on-site massage therapist

-Exclusive D23 Expo gift pack including gifts from D23 and the rest of The Walt Disney Company

-Saturday morning Meet and Greet Coffee with a special Disney guest

-“Fond Farewell” reception on final day of Expo

-Plus, access to the Sorcerer Member Lounge and other benefits

Sorcerer Package tickets are available exclusively to both Gold and Silver D23 Members at $2,000 per ticket. Members have the option to purchase up to two Sorcerer tickets. Additional details and benefits are highlighted at D23Expo.com.

D23 Gold and Silver Members are entitled to early admission to the Expo show floor and D23 will once again give a special thanks to D23 Charter Members, providing them special access to the Expo’s Charter Member Lounge.

Visit D23Expo.com to relive some of the extraordinary experiences from the first three Expo events and get a peek at what’s to come in 2015.

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Maleficent DVD & Blu-Ray To Be Released On November 4, 2014

Walt Disney Studios will be releasing Robert Stromberg’s villainess backstory, Maleficent, on Blu-ray Combo Pack (Blu-ray/DVD/Digital Copy) and single disc DVD on November 4, 2014.

The Blu-ray Combo Pack will include:

- 1080p, 2.40:1 HD Video
- DTS-HD Master Audio 7.1 and 2.0 Descriptive Audio English; Dolby Digital – 5.1 Spanish and French
- English, Spanish & French Subtitles
- From Fairy Tale to Feature Film – Reimagining Maleficent for a new generation
- Building An Epic Battle – Creating the clash between Maleficent and King Henry’s Forces
- Classic Couture – Examine Maleficent’s spellbinding head wraps and jewelry.
- Maleficent Revealed – Explore the layers of extraordinary special effects.
- Aurora: Becoming A Beauty – Elle Fanning reveals her lifelong love of Disney’s original animated classic.
- Deleted Scenes: Stefan In King’s Chamber, Pixie Idiots, Diaval asks about the Curse, Pixies Seek Asylum and Suitor
- And More

The single disc DVD will feature:

- Anamorphic 2.40:1 Video
- Dolby Digital 5.1 English, French & Spanish; 2.0 Descriptive Audio English
- English, Spanish & French Subtitles
- Aurora: Becoming A Beauty

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Teaser Trailer For Disney’s Into The Woods

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The teaser trailer for Disney’s Into The Woods is now available.

Into the Woods is a modern twist on several of the beloved Brothers Grimm fairy tales, intertwining the plots of a few choice stories and exploring the consequences of the characters’ wishes and quests. This humorous and heartfelt musical follows the classic tales of Cinderella (Anna Kendrick), Little Red Riding Hood (Lilla Crawford), Jack and the Beanstalk (Daniel Huttlestone), and Rapunzel (MacKenzie Mauzy)—all tied together by an original story involving a baker and his wife (James Corden & Emily Blunt), their wish to begin a family and their interaction with the witch (Meryl Streep) who has put a curse on them.

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Rob Marshall, the acclaimed filmmaker behind the Academy Award-winning musical “Chicago” and Disney’s “Pirates of the Caribbean: On Stranger Tides,” directs the film, which is based on the Tony-winning original musical by James Lapine, who also penned the screenplay, and legendary composer Stephen Sondheim, who provides the music and lyrics.

Starring Meryl Streep, Emily Blunt, James Corden, Anna Kendrick and Chris Pine, “Into the Woods” will be released on December 25, 2014.

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Meet The Saviors of San Fransokyo In Big Hero Six

When the city of San Fransokyo is in danger, a group of youngsters comes together to take down evil, science-style, in the Disney/Marvel animated film Big Hero 6 (in theaters Nov. 7). Directors Don Hall and Chris Williams provide the rundown on this new superhero team.

Hiro Hamada

Hiro Hamada (voiced by Ryan Potter)

Like the 18-year-old playing him, Hiro is a half-Japanese, half-Caucasian kid with energy to spare. Luckily for his hometown, though, Hiro is also a super-genius who turns his nurse robot, Baymax, into a formidable, action-movie presence when a threat arises. And while he doesn’t have any actual superpowers per se, Hiro dons a flight suit with a red circle on the glove that magnetically connects to the back of Baymax, and they can act as a tag team in battle, Hall says. “They’re symbiotic in that way.”

Baymax

Baymax (Scott Adsit)

Because the character was so special to the filmmakers, they cast a wide net to find the right performer. Adsit, a comedian and former star of 30 Rock, brings both comedy and humanity to Baymax, who evolves from a passive robot into a figure ready for a fight. Adsit has such sharp timing, Williams says, that “there are moments when there’s real emotion that seems to poke through without breaking the rules of Baymax being a robot.”

Fred

Fred (T.J. Miller)

Miller, a scholar of storytelling and comedy, melds humor and nerdiness for Fred, a big sci-fi and comic-book geek, Hall says. Fred’s really into monster movies, and he inhabits a huge, tentacled “Fredzilla” creature suit — piloted from one of its three eyes — that’s designed to be an homage to Godzillaand other Japanese kaiju movies of old. It can do some amazing things, too, Hall says. “He can jump really high, and he breathes wicked fire out of that mouth.”

Go Go

Go Go Tomago (Jamie Chung)

Hall wanted a woman of few words for the group, and Go Go is a laconic Clint Eastwood type and industrial-engineering student who’s pretty tough from the get-go. “The rest of the team are pretty hapless initially,” he says. “She’s the only one who can take care of herself.” She has also developed a bike with magnetic-levitation technology, which Hiro incorporates into her supersuit. “She can roll around on these mag-lev discs, and they can detach on a whim and become blades she can throw.”

Honey

Honey Lemon (Genesis Rodriguez)

A chemistry student, Honey is the glue that holds the group together because of her empathetic, sweet personality and positive attitude. While that — and her girlie duds — doesn’t exactly scream superhero material, she goes through one of the sharpest evolutions of the bunch, Williams says. Plus, Rodriguez herself is smart and was into science and robotics in school, Hall adds. “She brings some of that goofy, slightly geeky but joyful thing to the character.”

Wasabi

Wasabi (Damon Wayans Jr.)

This poor guy doesn’t know what to do when first faced with battling evil, though he does have really cool plasma-induced lasers that come out of his arms. “When those things turn on, they can cut through anything,” Hall says. The conservative dude is the most cautious about his do-gooder role. “He’s this huge guy, but his whole thing is precision and rules, and by the end of the movie, he moves away from that and embraces the chaos of what being a superhero is all about.”

Reprinted from USA Today

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