The Haitong Building, a well known Shanghai landmark has a unique curved top. An outdoor advertisement is placed outside of the building, opposite to Shanghai Haitong. It appears that a powerful gust from a Midea electric fan has caused the wave design. The client had a limited budget for this campaign, but they wanted to create a huge effect. Firstell Communications, the ad agency in Shanghai created this non-traditional creative approach.
One thought on “I’m A Fan Of This Ad”
This is really pawerful, very creative and very cost effective way of advertising too….!