Introducing the new, reusable (and recyclable) Starbucks cup for hot beverages.
While Starbucks has sold reusable mugs and tumblers for years, what makes this new reusable cup exciting is that it’s yours for only $1. It’s a quality, low-cost option to enjoy your favorite Starbucks beverage. And since you receive a 10 cent discount each time you use it in stores, it pays for itself in just ten uses – and then factor in the fact you have saved ten paper cups.
If you use it for a month, you will help avoid using more than a pound of paper, or 3.5 lbs of wood. Plus, at the end of its life, if polypropylene (#5) plastic recycling is available in your region, you can recycle this cup and truly minimize your impact on the planet!
The program was first tested in Starbucks’ hometown of Seattle and throughout the already environmentally-friendly Pacific Northwest. It’s the same spirit that has encouraged shoppers to bring their own bags with them in San Francisco and Portland, Oregon, both of which have enacted bans on plastic bags, requiring customers to bring their own or purchase reusable cloth bags. Seeing success, the reusable cups are now being rolled out to all of the U.S. and Canada.