Walt Disney Studios is making it easier for consumers to access a movie digitally that they buy on Blu-ray Disc or DVD by doing away with the cumbersome “digital copy” process and launching a new website that streamlines the film’s digital delivery.
The debut of the Disney Digital Copy Plus website has been set for June 11, the same day the studio’s Oz the Great and Powerful is released on disc.
Instead of accessing the digital copy from a disc in the “superset” combo pack, a digital copy of the film can now be accessed directly from the website by consumers who purchase any disc configuration of the film. The website then facilitates the digital delivery of the movie through the consumer’s provider of choice — in this case, either iTunes, Amazon Instant video or Vudu — and eliminates the need for a digital copy to be included in the disc package.
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