Introducing PayPal Beacon: Shopping Made Seamless

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Merchants now have the ability to plug in PayPal Beacon to provide their customers with a completely new shopping experience. The first device of its kind, PayPal Beacon allows merchants to connect directly to their customers PayPal app for automatic check-in.

Faster than swiping a credit card or tapping a mobile phone at the point of sale, PayPal Beacon will make the payment experience get out of the way. It will leverage Bluetooth Low Energy; a breakthrough technology that enables connected devices to communicate with each other seamlessly, while keeping the energy consumption at a very low level. By using BLE, transactions can take place without having to open up an app, without GPS being turned on, and even without a phone signal. When its time to pay, customers don’t have to lift a finger to take advantage of offers or complete the payment — its all done securely with no cash, no card and no signature required.

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Consumers will have full control of stores they will want to check in to, those they will want to get prompted to confirm payment for, and stores they will want to enable a complete hands-free experience for. We value our customers’ privacy, so PayPal Beacon won’t constantly track a user’s location. If a consumer enters a store and declines to check in, or just ignores the prompt entirely, no information is transmitted to PayPal or the merchant.

PayPal Beacon devices will be available for merchants to purchase early next year. At that time, consumers will be able to download or update a new version of the PayPal app to take advantage of Beacon-enabled shopping experiences.

Published by Larry Fire

I write an eclectic pop culture blog called THE FIRE WIRE that features articles about books, comics, music, movies, television, gadgets, posters, toys & more!

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