Taco Bell Taking Pre-Orders For Mystery Menu Item To Be Revealed In Super Bowl Ad

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Taco Bell revealed additional details for what could be their “biggest launch to date” during the upcoming Super Bowl 50.

The latest announcement gives fans a small glimpse of what’s next – including the first ever Taco Bell pre-order for their latest food innovation and teasers of their ad that will air during the big game.

“We felt the biggest media event of the year offered a perfect opportunity for us to announce what might be our biggest launch ever! However, with respect to our biggest fans (and those who just love to be the first to get their hands on the next big thing), we didn’t want to make them wait that long,” said Marisa Thalberg, Chief Marketing Officer for Taco Bell Corp. “That’s why, as part of the next phase of our big reveal, we’ve created a pre-order program on Ta.co that will give people special access to try it a full two days before everyone else. There’s just one thing: it’s a ‘blind’ pre-order. Trust us, though; it’s worth it.”

Fans are invited to join in the excitement by pre-ordering the next craveable food innovation on Ta.co starting today. Taco Bell is welcoming customers who pre-order on Ta.co to pick up their reserved food item on February 6 from 2:00 p.m. – 4:00 p.m. local time at stores nationwide, before it’s available everywhere on February 8.

To learn more about what could be Taco Bell’s biggest thing yet, click HERE.

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