Popular culture or pop culture has a big impact on everything, especially in tourism. Nowadays. traveling to locations that are featured in music, books, movies, or other forms of media is trendy. With so much promotion about a certain country or city, travelers can easily find a way to explore these places on their own.
One of the best travel destinations these days is Australia. Undoubtedly, plenty of tourist spots and thrilling activities are found here. You can try out numerous things while here with your loved ones and have the best time of your lives. Not to mention, a lot of international movies were also shot in The Land Down Under, including The Matrix, Wolverine, Babe, Mission Impossible 2, and The Great Gatsby. Pop culture tourism has been truly influential to people from across the globe.
Here are some good effects of pop culture tourism:
Popularity becomes profit
It is extremely evident that when a hit movie or TV series was shot in a certain location and took the world by storm, fans would want to visit these places. Just like the American series, Game of Thrones, its locations have been visited by its strong following and fan base all over the world. With this, these destinations have gained more profit through marketability, and that’s definitely a great deal for tourism.
Publicized by influencers
With the use of social media in today’s world, it has been easy for everyone to stay connected and be up-to-date about everything. Numerous books have been turned into movies, events to festivals, and movies to theatre productions. Everything seems to be changing, but with a good effect as it is in pop culture. Since there are bloggers and influencers out there who tell the world how a specific location is worth seeing and traveling because they have experienced it firsthand, people are engaged to do the same. They simply post interesting pictures on their social media accounts or write creative content on their personal blogs and a number of people would see it and probably be influenced in traveling there, too.
Actual travel by tourists
Experiencing a place and portraying what has been done on a particular scene in a movie you have seen by a celebrated actor creates nostalgia among fans. If you are actually a fan of someone, you will surely want to recreate a memory that has been made by your favorite actor. A movie, book, or series of your favorite characters will have a big impact on you and even make you travel to see and experience such a place.
Many travelers have been prompted to visit some locations because of pop culture. And it doesn’t just stop there. People are actually travelling places to witness what the hype is all about. It draws them curiosity and eventually boosting awareness and learning once they have been to such destination. Pop culture tourism will stay as long as there are influencers, social media platforms, and other forms of entertainment.
To make sure you’ll have a wonderful Australian adventure, visit DriveNow here and book a car that will take you to all the lovely travel destinations around the country.