Oscar Mayer Unveils The Cold Dog, A First-of-Its-Kind Hot Dog-Flavored Frozen Pop


Oscar Mayer debuted the first-ever “Cold Dog,” a bun-derfully odd and surprisingly delicious frozen pop flavored like the beloved Oscar Mayer wiener. Stemming from Oscar Mayer’s “Stupid or Genius” campaign – focused on all the wonderfully odd ways to enjoy the iconic wiener beyond grilling – the Cold Dog sparked a sizzling social media debate. While a cold hot dog may be polarizing, tens of thousands of fans relished the idea of a hot dog-flavored frozen pop and crowned the Cold Dog “genius,” so the brand made it a reality.

Oscar Mayer teamed up with Popbar, a premium frozen desserts company known for handcrafted gelato on-a-stick to create the Cold Dog, boasting both refreshing and smokey, umami notes of Oscar Mayer’s iconic wiener — all topped with a signature swirl of “mustard.” 

Now available for just $2.00 at select Popbar locations, hot dog lovers can taste the frank-tastic new invention in Long Beach, New York City, Alpharetta-Atlanta and New Orleans while supplies last.

Published by Larry Fire

I write an eclectic pop culture blog called THE FIRE WIRE that features articles about books, comics, music, movies, television, gadgets, posters, toys & more!

Leave a Reply

%d bloggers like this: