Category Archives: Apple

New iPad Pro With All-Screen Design Is Most Advanced, Powerful iPad Ever

Apple today introduced the new iPad Pro with all-screen design and next-generation performance, marking the biggest change to iPad ever. The all-new design pushes 11-inch and 12.9-inch Liquid Retina displays to the edges of iPad Pro and integrates Face ID to securely unlock iPad with just a glance.

The A12X Bionic chip with next-generation Neural Engine in iPad Pro outperforms most PC laptops and offers a new USB-C connector, Gigabit-class LTE, and up to 1TB of storage to enable powerful new mobile workflows.2

With over a million apps designed to take advantage of the large Multi-Touch display, including next-generation apps like Photoshop CC on iPad (coming 2019), the new iPad Pro will push what users can do on a computer further than ever before.

New Apple Pencil and Smart Keyboard Folio

The new Apple Pencil and Smart Keyboard Folio, available for purchase separately, give iPad Pro users new levels of precision and productivity. The second-generation Apple Pencil magnetically attaches to iPad Pro for pairing and wireless charging. It becomes even more powerful and intuitive as users can select just the right tool or brush with a simple double tap on Apple Pencil within apps like Notes.

Powerful apps from leading developers like Adobe, Autodesk and Procreate also give users the power to be even more creative than ever before.

Pricing and Availability

The new 11-inch and 12.9-inch iPad Pro will be available in silver and space gray finishes in 64GB, 256GB and 512GB configurations as well as a new 1TB option. The 11-inch iPad Pro starts at $799 (US) for the Wi-Fi model and $949 for the Wi-Fi + Cellular model and the 12.9-inch iPad Pro starts at $999 (US) for the Wi-Fi model and $1,149 (US) for the Wi-Fi + Cellular model from apple.com and Apple Store locations, and is also available through Apple Authorized Resellers and select carriers (prices may vary).

The second generation Apple Pencil for the new iPad Pro will be available for $129 (US). The new Smart Keyboard Folio for the new iPad Pro is available in space gray for $179 (US) for the 11-inch iPad Pro and $199 (US) for the 12.9-inch iPad Pro with layouts for over 30 languages, including simplified Chinese, French, German, Japanese and Spanish.

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Apple Announces New MacBook Air

Apple today introduced an all-new MacBook Air, bringing a stunning 13-inch Retina display, Touch ID, the latest processors and an even more portable design to the world’s most loved notebook. Delivering the all-day battery life it’s known for, the new MacBook Air is available in three gorgeous finishes — gold, space gray and silver. The most affordable Retina-display Mac ever also includes an Apple-designed keyboard, a spacious Force Touch trackpad, faster SSDs, wide stereo sound, the Apple T2 Security Chip and Thunderbolt 3, making the new MacBook Air the perfect notebook to take with you everywhere you go.

Pricing and Availability

Starting at $1,199, the new MacBook Air is available to order today on apple.com. It will be available in Apple retail stores and through Apple Authorized Resellers starting Wednesday, November 7.

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Apple Announces New Mac Mini

Apple today gave Mac mini a massive increase in performance. Now with quad- and 6-core processors, up to 64GB of faster memory and blazing fast all-flash storage, the new Mac mini delivers an insane five times faster performance, making it the most powerful Mac mini ever made.1 

And with Thunderbolt 3 ports, the Apple T2 Security Chip and a 10Gb Ethernet option, the new Mac mini is a faster and more capable desktop that can do so much more.

Pricing and Availability

Starting at $799, the new Mac mini is available to order today on apple.com. It will be available in Apple retail stores and through Apple Authorized Resellers starting Wednesday, November 7. 

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iOS 12.1 Brings Group FaceTime & New Emoji To iPhone And iPad

iOS 12.1 will be available Tuesday, October 30, bringing Group FaceTime and more than 70 new emoji to iPhone and iPad. FaceTime changed the way people communicate and share important moments, and now with Group FaceTime, it’s easy to chat with more people than ever before — from 2 to 32 people. iOS 12.1 also brings Depth Control in real-time preview and Dual SIM support to iPhone XS, iPhone XS Max and iPhone XR customers.

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Apple Announces October 30 Special Event In Brooklyn, New York

Apple today sent out media invites for another special event on October 30 in Brooklyn, New York starting at 10:00 a.m. Eastern Time. 

It’s widely expected that Apple will announce new iPad Pro models and Mac hardware at this event, as has been the trend in the past toward keeping the company’s September event focused on the iPhone. 

The tagline on the invites for this event is “There’s more in the making,” and Apple’s new event page actually lists a whole collection of different stylized Apple logos, with a new one appearing each time you load the page.

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iPhone XR Available For Pre-Order On Friday, October 19

The new iPhone XR, integrating breakthrough technologies from iPhone XS in an all-screen glass and aluminum design featuring a stunning 6.1-inch Liquid Retina display — the most advanced LCD in a smartphone — and six beautiful finishes will be available for customers to pre-order beginning Friday, October 19 at 12:01 a.m. PST on apple.com and the Apple Store app. iPhone XR is packed with the newest technologies including the A12 Bionic chip with next-generation Neural Engine, the smartest and most powerful chip in a smartphone, which unlocks new experiences for immersive AR, games and photography, while still delivering all day battery life, lasting up to an hour and a half longer than iPhone 8 Plus.

iPhone XR features an advanced wide-angle lens camera with an all-new sensor that delivers Smart HDR and faster auto-focus, while a 30 percent larger sensor with larger and deeper pixels improves image fidelity and low-light performance in photos and videos. Improvements to the ISP, Neural Engine and software algorithms enable Portrait mode from a single-lens camera with sophisticated bokeh effect. The new Depth Control lets you adjust the depth of field both in real-time preview2 and post-capture. The latest TrueDepth camera system offers Portrait mode and Portrait Lighting for amazing selfies, and also brings Face ID, the most secure facial authentication system ever in a smartphone, to iPhone XR.

The most durable front glass ever in a smartphone is wrapped in an elegantly matched anodized band made from 7000 series aerospace-grade aluminum, and the glass back enables wireless charging. A seven-layer color process gives the glass back beautiful nuanced hues in six beautiful finishes, black, white, blue, yellow, coral and (PRODUCT)RED. iPhone XR also introduces Dual SIM2 through the use of a nano-SIM and digital eSIM. iPhone XR is water resistant, with a rating of IP67, and protects against everyday spills including coffee, tea and soda.3

iPhone XR will be available in more than 50 countries and territories, and in Apple Store locations beginning Friday, October 26 at 8 a.m. local time. Stores will have iPhone XR available for walk-in customers, who are encouraged to arrive early.

Pricing and Availability

iPhone XR will be available in 64GB, 128GB and 256GB models in black, white, blue, yellow, coral and (PRODUCT)RED starting at $749 (US) from apple.com in the Apple Store app and Apple Store locations, and is also available through Apple Authorized Resellers and select carriers (prices may vary). 

Customers will be able to pre-order iPhone XR beginning Friday, October 19 at 12:01 a.m. PST with availability beginning Friday, October 26.

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Beats Solo3 Wireless Headphones – Mickey’s 90th Anniversary Edition

Celebrate “The True Original” with Mickey’s 90th Anniversary Edition Beats Solo3 Wireless headphones. Keep the magic going with award-winning sound and up to 40 hours of battery life. The cool-gray headphone features Mickey Mouse in the iconic pose seen on classic t-shirts that we all know and love. It also comes with a custom felt case inspired by the materials from Mickey Mouse ear hats, along with a collectible pin and decal sticker to honor the collaboration.

Priced at $329.95, the headphones are gray with a classic Mickey design and come with a matching gray felt carrying case, a 3.5mm RemoteTalk cable, a Universal USB charging cable (USB-A to USB Micro-B), a collectible pin, and a decal sticker. 

The new Mickey Mouse headphones are listed as “Coming Soon” on Apple’s own website, but can be pre-ordered from Amazon. The official launch date on Amazon is listed as November 11, 2018.

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Apple To Debut Season 2 of Carpool Karaoke On October 12

Apple has announced that the second season of Carpool Karaoke will launch on October 12 via Apple’s TV app on the Apple TV, iPhone, and iPad. 

The original first season of Apple’s hit series, which was based on a segment from “The Late Late Show With James Corden,” debuted last August as an Apple Music exclusive before being offered for free earlier this year in Apple’s TV app. 

Upcoming stars will include Jason Sudeikis paired with the Muppets, Matthew McConaughey and Snoop Dog, Weird Al and Andy Samberg, Nick Offerman and his wife Megan Mullally, and more.

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Apple Announces iPhone Xs & iPhone Xs Max

Apple today announced iPhone Xs and iPhone Xs Max, the most advanced iPhones ever, taking the vision for the future of the smartphone to a new level. The 5.8-inch iPhone Xs and 6.5-inch iPhone Xs Max feature stunning Super Retina displays, a faster and improved dual camera system that offers breakthrough photo and video features, the first 7-nanometer chip in a smartphone — the A12 Bionic chip with next-generation Neural Engine — faster Face ID, wider stereo sound, a beautiful new gold finish and introduce Dual SIM to iPhone. iPhone Xs and iPhone Xs Max will be available for pre-order beginning Friday, September 14 and in stores beginning Friday, September 21.

iPhone Xs and iPhone Xs Max will be available in 64GB, 256GB and 512GB capacity models in space gray, silver and a new gold finish starting at $999 (US) and $1,099, respectively, from apple.com, in the Apple Store app and Apple Stores, and is also available through Apple Authorized Resellers and select carriers (prices may vary).

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Apple Introduces iPhone XR

Apple today announced iPhone XR, integrating breakthrough technologies from iPhone XS in an all-screen glass and aluminum design with the most advanced LCD in a smartphone featuring a 6.1-inch Liquid Retina display and six beautiful finishes. iPhone XR brings the powerful A12 Bionic chip with next-generation Neural Engine, the TrueDepth camera system, Face ID and an advanced camera system that creates dramatic portraits using a single camera lens. iPhone XR will be available to pre-order beginning Friday, October 19 and in stores beginning Friday, October 26.

Phone XR will be available in 64GB, 128GB and 256GB models in white, black, blue, yellow, coral and (PRODUCT)RED starting at $749 (US) from apple.com and Apple Stores, and is also available through Apple Authorized Resellers and select carriers (prices may vary).

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