Category Archives: Apple

Apple Introduces iPhone 12 Pro & iPhone 12 Pro Max With 5G

Apple today announced iPhone 12 Pro and iPhone 12 Pro Max, introducing a powerful 5G experience and advanced technologies that push the boundaries of innovation for users who want the most out of iPhone. iPhone 12 Pro models feature a new design and edge-to-edge Super Retina XDR displays, the largest ever on iPhone, protected by the all-new Ceramic Shield front cover, which provides the biggest jump in durability ever on iPhone. The Apple-designed A14 Bionic chip, the fastest chip in a smartphone, powers impressive computational photography features including the all-new Apple ProRAW for more creative control in photos, and enables the first end-to-end Dolby Vision video experience, up to 60 fps. The reimagined pro camera systems include an expansive Ultra Wide camera, a Telephoto camera with an even longer focal length on iPhone 12 Pro Max, and new Wide cameras to capture beautiful professional-quality images and video in bright and low-light environments. iPhone 12 Pro models also introduce a new LiDAR Scanner for immersive augmented reality (AR) experiences and MagSafe, which offers high-powered wireless charging and an all-new ecosystem of accessories that easily attach to iPhone.

 

iPhone 12 Pro and iPhone 12 Pro Max will be available in four stainless steel finishes, including graphite, silver, gold, and pacific blue. Pre-orders for iPhone 12 Pro begin Friday, October 16, with availability beginning Friday, October 23. iPhone 12 Pro Max will be available for pre-order Friday, November 6, and in stores beginning Friday, November 13.

Phone 12 Pro and iPhone 12 Pro Max will be available in 128GB, 256GB, and 512GB models in graphite, silver, gold, and pacific blue starting at $999 and $1,099, respectively. Customers can also get iPhone 12 Pro for $29.12 a month or $699 with trade-in and iPhone 12 Pro Max for $30.37 a month or $729 with trade-in from apple.com, in the Apple Store app, and at Apple Store locations.9 iPhone 12 Pro and iPhone 12 Pro Max are also available through Apple Authorized Resellers and select carriers.

Tagged , , ,

Apple Announces iPhone 12 & iPhone 12 Mini

Apple today unveiled iPhone 12 and iPhone 12 mini with 5G technology, ushering in a new era for the world’s best smartphone. The newly designed iPhone 12 models feature expansive edge-to-edge Super Retina XDR displays for a brighter, more immersive viewing experience, and a new Ceramic Shield front cover, providing the biggest jump in durability ever on iPhone. The Apple-designed A14 Bionic, the fastest chip in a smartphone, powers every experience on iPhone 12, and coupled with an advanced dual-camera system, delivers meaningful new computational photography features and the highest quality video in a smartphone. iPhone 12 models also introduce MagSafe, offering high-powered wireless charging and an all-new ecosystem of accessories that easily attach to iPhone.

iPhone 12 and iPhone 12 mini will be available in five beautiful aluminum finishes, including blue, green, black, white, and (PRODUCT)RED.1 Pre-orders for iPhone 12 begin Friday, October 16, with availability beginning Friday, October 23. iPhone 12 mini will be available for pre-order beginning Friday, November 6, and in stores beginning Friday, November 13.

iPhone 12 and iPhone 12 mini will be available in 64GB, 128GB, and 256GB models in blue, green, black, white, and (PRODUCT)RED starting at $799 and $699, respectively. Customers can also get iPhone 12 for $22.87 a month or $549 with trade-in and iPhone 12 mini for $18.70 a month or $449 with trade-in from apple.com, in the Apple Store app, and at Apple Store locations.9 iPhone 12 and iPhone 12 mini are also available through Apple Authorized Resellers and select carriers.

Tagged , , ,

Apple Introduces HomePod Mini

Apple today unveiled HomePod mini, the newest addition to the HomePod family that delivers impressive sound, the intelligence of Siri to get things done, and a smart home experience that offers comfort and convenience without complexity.

At just 3.3 inches tall, HomePod mini is packed with innovative technologies and advanced software that together enable computational audio to deliver breakthrough audio quality wherever it is placed. HomePod mini will be available in white and space gray at a great price of just $99.

HomePod mini will be available to order from apple.com, in the Apple Store app, and Apple Store locations beginning at 5 a.m. PST on Friday, November 6, with availability beginning the week of November 16.

Tagged , ,

Apple Announces Digital-Only Event To Be Held On October 13: iPhone 12 Expected

Apple today announced a second 2020 event, which is set to be held on Tuesday, October 13 at 10:00 a.m. on the Apple Park campus in Cupertino, California. 

As with Apple’s September event focusing on the new iPad and Apple Watches, the October event will be digital only, with Apple likely providing pre-taped segments for each new product that will be announced.

The October event is expected to be Apple’s iPhone-centric event with Apple introducing the new iPhone 12 lineup and release date. Apple is teasing the event with the “Hi, Speed” tagline.

Tagged , ,

Apple Shares Teaser For Bruce Springsteen Documentary Letter to You

Apple shared a short teaser trailer for Bruce Springsteen’s Letter to You, an upcoming Bruce Springsteen documentary that’s set to debut on Apple TV+ on October 23.

The documentary will feature Springsteen recording live with The E Street Band for the first time in 35 years, and it will be available exclusively on Apple Music. From the ‌Apple TV‌+ description of the documentary:

A tribute to the E Street Band, rock ‘n’ roll, and the way music has shaped Bruce Springsteen’s life, this documentary captures Bruce reflecting on love and loss while recording with his full band for the first time since Born in the U.S.A.

The release of the documentary is timed with the release of the “Letter to You” album, which is also launching on October 23. The full album features nine newly released songs along with new recordings of three unreleased compositions from the 1970s.

Tagged , , , ,

Apple One Makes Enjoying Apple Subscription Services Easier Than Ever

Apple today announced Apple One, the easiest way to get all of Apple’s subscription services in one simple plan, including Apple Music, Apple TV+, Apple Arcade, Apple News+, Apple Fitness+, and iCloud. With a single subscription, customers in over 100 countries and regions can enjoy their favorite Apple services across their favorite devices, including iPhone, iPad, iPod touch, Apple TV, and Mac.

“Apple One makes enjoying Apple subscription services easier than ever, including Apple Music, Apple TV+, Apple Arcade, iCloud, and more,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services. “With Apple One, you can access the best of Apple entertainment across all your favorite devices with one simple subscription.”

With Apple One, customers gain access to the best in entertainment, news, fitness, and cloud storage, including:

– Apple Music, with over 70 million songs, thousands of playlists, daily selections from the world’s best music experts, the groundbreaking Apple Music radio, and innovative features like time-synced lyrics.

– Apple TV+, home to Apple Originals from today’s most imaginative and respected creators. Apple TV+ has already earned over 100 awards recognitions, including 18 Emmy nominations, for its originals — more than any other streaming service in its first 10 months.

– Apple Arcade, which gives players unlimited access to more than 100 incredibly fun games across iPhone, iPad, iPod touch, Mac, and Apple TV, all with no ads or in-app purchases.

– Apple News+, which provides premium access to leading newspapers and hundreds of magazines.

– Apple Fitness+, the first fitness experience built for Apple Watch, arriving later this year. Apple Fitness+ intelligently incorporates metrics from Apple Watch for users to visualize right on their iPhone, iPad, or Apple TV, offering a first-of-its-kind personalized workout experience. Everyone from beginners to committed exercisers can access studio-style workouts delivered by inspiring world-class trainers and underscored by motivating music from renowned artists.

– iCloud, which keeps customers’ photos, videos, files, and more safely stored and available across their devices.

Pricing and Availability

Starting this fall, customers with Apple subscriptions will be recommended the right Apple One plan for them so they can sign up with a tap from any Apple device and get even more for less.

– Individual includes Apple Music, Apple TV+, Apple Arcade, and 50GB of iCloud storage for $14.95 per month.

– Family includes Apple Music, Apple TV+, Apple Arcade, and 200GB of iCloud storage for $19.95 per month, and can be shared among up to six family members. 

– Premier, where available, includes Apple Music, Apple TV+, Apple Arcade, Apple News+, Apple Fitness+, and 2TB of iCloud storage for $29.95 per month, and can be shared among up to six family members.

Tagged

Apple Unveils All-New iPad Air 

Apple today introduced an all-new iPad Air — the most powerful, versatile, and colorful iPad Air ever. Now available in five gorgeous finishes, iPad Air features an all-screen design with a larger 10.9-inch Liquid Retina display, camera and audio upgrades, a new integrated Touch ID sensor in the top button, and the powerful A14 Bionic for a massive boost in performance, making this by far the most powerful and capable iPad Air ever made. The new iPad Air will be available starting next month.

“Today we’re excited to introduce a completely redesigned and far more powerful iPad Air, debuting Apple’s most powerful chip ever made, the A14 Bionic,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. “With its gorgeous new all-screen design, larger 10.9-inch Liquid Retina display, next-generation Touch ID, and a massive boost in performance with A14 Bionic, the new iPad Air brings customers powerful pro features at an even more affordable price. Along with major upgrades to the iPad Pro and eighth-generation iPad this year, and the powerful new features of iPadOS 14, this is our strongest iPad lineup ever, giving our customers even more ways to enrich their daily lives.”

Pricing and Availability

The new iPad Air will be available starting next month on apple.com and in the Apple Store app in 30 countries and regions, including the US. Wi-Fi models of iPad Air will be available with a starting price of $599 (US) and Wi-Fi + Cellular models start at $729 (US). The new iPad Air, in 64GB and 256GB configurations, will be available in five beautiful finishes including silver, space gray, rose gold, green, and sky blue.

iPadOS 14, the powerful operating system designed specifically for iPad, ships for free with the new eighth-generation iPad and new iPad Air, and will be available as a free software update tomorrow for all iPad Pro models, iPad Air 2 and later, iPad 5th generation and later, and iPad mini 4 and later. 

Tagged ,

Apple Introduces Eighth-Generation iPad

Apple today introduced the eighth-generation iPad, featuring the powerful A12 Bionic chip that brings the Neural Engine to the entry iPad for the first time. Starting at just $329, the upgrade packs even more value into the most popular and affordable iPad, featuring a stunning 10.2-inch Retina display, advanced cameras, and great all-day battery life.1 Customers can order iPad today, with availability beginning Friday, September 18.

“We’re excited to offer customers an even faster and more powerful experience with the eighth-generation iPad,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. “With its beautiful 10.2-inch Retina display, the performance boost from the A12 Bionic, great cameras, and so much more, the new iPad is an incredible value at a time when, more than ever, our customers need powerful and versatile ways to work, play, learn, and connect with loved ones.”

Pricing and Availability

The new iPad (8th generation) is available to order starting today on apple.com and in the Apple Store app in more than 25 countries and regions, including the US. iPad will be available beginning Friday, September 18, with a starting price of $329 (US) for the Wi-Fi model and $459 (US) for the Wi-Fi + Cellular model, and comes in silver, space gray, and gold finishes in 32GB and 128GB configurations.

iPadOS 14, the powerful operating system designed specifically for iPad, ships for free with the new eighth-generation iPad and new iPad Air and will be available as a free software update Wednesday, September 16, for all iPad Pro models, iPad Air 2 and later, iPad 5th generation and later, and iPad mini 4 and later.

Tagged ,

Apple Fitness+

Apple today unveiled Fitness+, the first fitness experience built for Apple Watch, arriving later this year. Apple Fitness+ intelligently incorporates metrics from Apple Watch for users to visualize right on their iPhone, iPad, or Apple TV, offering a first-of-its-kind personalized workout experience. Everyone from beginners to committed exercisers can access studio-style workouts delivered by inspiring world-class trainers and underscored by motivating music from renowned artists, making it easier and more rewarding for customers to exercise, whenever and wherever they like.

“We’re so excited to energize our customers with new ways to get active and stay active with Apple Watch,” said Jay Blahnik, Apple’s senior director of fitness for Health Technologies. “With diverse studio workouts that are suitable for all ability levels, led by a phenomenal group of unique trainers, and an approachable program designed for beginners all the way through to the fitness enthusiast — as well as the flexibility to work out anywhere — there’s something for everyone. We know Fitness+ will take working out with Apple Watch to the next level with unparalleled engagement, convenience, and inspiration.”

Pricing and Availability

At launch, Apple Fitness+ will be available in Australia, Canada, Ireland, New Zealand, the UK, and the US.

Fitness+ will be available to Apple Watch customers as a subscription service before the end of 2020 for $9.99 per month or $79.99 per year. Everyone can try Fitness+ free for one month. 

Customers will be able to share their Fitness+ subscription with up to five other people in their family with Family Sharing (Apple Watch Series 3 or later required). 

Tagged

Apple Extends The Apple Watch Experience To The Entire Family

Apple today announced Family Setup in watchOS 7, bringing the communication, health, fitness, and safety features of Apple Watch to kids and older family members of the household who do not have an iPhone. For the first time, Apple Watch can be set up through a parent’s iPhone, so kids can connect with family and friends through phone calls and Messages, stay motivated with personalized Activity goals, and express their creativity through custom Memoji.

Family Setup makes it possible for the entire family to benefit from the important health and safety features of Apple Watch, like Emergency SOS, while Maps, Siri, Alarms, and the App Store provide greater independence without needing an iPhone. In addition, parents will have peace of mind knowing they can reach their child and identify their location, and that all personal data stays securely encrypted. With watchOS 7, the whole family can also take advantage of optimized features that enhance the overall Apple Watch experience.

“For family members who do not have an iPhone, Apple Watch offers a remarkable set of features that can help them keep in touch with loved ones, be more active, and stay safe,” said Jeff Williams, Apple’s chief operating officer. “With Family Setup, we’re thrilled to extend these features to the entire family, so everyone can gain more independence and live a healthier life.”

Availability and Activation

Family Setup will be available on Wednesday, September 16, as a free software update and requires cellular models of Apple Watch Series 4 or later or Apple Watch SE running watchOS 7, paired with iPhone 6s or later running iOS 14.

Tagged ,
%d bloggers like this: