Category Archives: Apple

Apple Announces iPhone Xs & iPhone Xs Max

Apple today announced iPhone Xs and iPhone Xs Max, the most advanced iPhones ever, taking the vision for the future of the smartphone to a new level. The 5.8-inch iPhone Xs and 6.5-inch iPhone Xs Max feature stunning Super Retina displays, a faster and improved dual camera system that offers breakthrough photo and video features, the first 7-nanometer chip in a smartphone — the A12 Bionic chip with next-generation Neural Engine — faster Face ID, wider stereo sound, a beautiful new gold finish and introduce Dual SIM to iPhone. iPhone Xs and iPhone Xs Max will be available for pre-order beginning Friday, September 14 and in stores beginning Friday, September 21.

iPhone Xs and iPhone Xs Max will be available in 64GB, 256GB and 512GB capacity models in space gray, silver and a new gold finish starting at $999 (US) and $1,099, respectively, from apple.com, in the Apple Store app and Apple Stores, and is also available through Apple Authorized Resellers and select carriers (prices may vary).

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Apple Introduces iPhone XR

Apple today announced iPhone XR, integrating breakthrough technologies from iPhone XS in an all-screen glass and aluminum design with the most advanced LCD in a smartphone featuring a 6.1-inch Liquid Retina display and six beautiful finishes. iPhone XR brings the powerful A12 Bionic chip with next-generation Neural Engine, the TrueDepth camera system, Face ID and an advanced camera system that creates dramatic portraits using a single camera lens. iPhone XR will be available to pre-order beginning Friday, October 19 and in stores beginning Friday, October 26.

Phone XR will be available in 64GB, 128GB and 256GB models in white, black, blue, yellow, coral and (PRODUCT)RED starting at $749 (US) from apple.com and Apple Stores, and is also available through Apple Authorized Resellers and select carriers (prices may vary).

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Apple HomePod Adds New Features

HomePod, the wireless speaker from Apple, is adding new features that let customers do even more with Siri on HomePod, including the ability to search by lyrics, set multiple timers, make and receive phone calls and more. HomePod delivers the highest-fidelity audio quality wherever it is placed in the home, and provides unmatched stereo sound with a stereo pair that offers a wider, more immersive soundstage than traditional stereo speakers. HomePod works together with an Apple Music subscription to stream over 50 million songs directly to HomePod.

With a free software update due next week, HomePod adds support for Spanish in the US, Spain and Mexico, and expands support in Canada with Canadian French. On HomePod, users can also ask Siri to:

Search by lyrics: In addition to asking Siri to play a particular song, artist or genre, now it’s easy to ask Siri to “play the song that goes like this…” or ask Siri to “play the song that goes ‘I’m a rebel just for kicks now.’”

Set multiple timers: HomePod now supports multiple named timers. Set a timer for the cake, another one for lasagna and another one as a reminder to dim the lights — using just your voice.

Make and receive phone calls: Conveniently use HomePod to make and receive phone calls for crisp and clear audio quality. To make a call, simply ask Siri to call someone from Contacts or say the number to call. Incoming calls are automatically directed from iPhone to HomePod — just ask Siri to answer the phone — and for missed calls, it’s as easy as asking, “Hey Siri, who just called?” Using the audio picker on iPhone, calls can be moved from HomePod to iPhone at any time.

Find My iPhone: The popular Apple Watch feature comes to HomePod, so users can ping any of their nearby devices to find them.

Siri Shortcuts: Shortcuts opens up a world of apps to work on HomePod. As Siri learns routines and suggests ‘shortcuts’ on iPhone and iPad, these same shortcuts are now accessible on HomePod. Personalizing shortcuts for HomePod with a series of tasks is easy with a new Shortcuts app. For example, “Hey Siri, good morning” could run a morning routine and order coffee from a coffee shop’s app, turn on the kitchen lights from the Home app and share the first few calendar appointments for the day — all with one simple, customizable command.

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Apple Introduces Apple Watch Series 4

Apple today introduced Apple Watch Series 4, redesigned and re-engineered to help users stay connected, be more active and manage their health in powerful new ways. While retaining the original iconic design, the fourth-generation Apple Watch has been refined, combining new hardware and software enhancements into a genuinely singular, unified form. The stunning display is over 30 percent larger and seamlessly integrates into the thinner, smaller case, while the new interface provides more information with richer detail. Apple Watch Series 4 with watchOS 5 brings advanced activity and communications features, along with revolutionary health capabilities, including a new accelerometer and gyroscope, which are able to detect hard falls, and an electrical heart rate sensor that can take an electrocardiogram (ECG) using the new ECG app,1 which has been granted a De Novo classification by the FDA.

Apple Watch Line-Up

Apple Watch Series 4 (GPS) starts at $399 (US) and Apple Watch Series 4 (GPS + Cellular) starts at $499, both featuring the updated design and new health features. Series 3 will be available at the new starting price of $279, making it even more accessible to customers. Along with the three aluminum finishes anodized in silver, gold and space gray, Apple Watch Series 4 now comes in a striking gold stainless steel with matching Milanese band, joining the silver and space black stainless steel models. A new collection of bands debut for fall and all bands continue to work with any generation of Apple Watch.

Customers will be able to order Apple Watch Series 4 (GPS + Cellular) beginning Friday, September 14, with availability beginning Friday, September 21, in Australia, Canada, China, Denmark, France, Germany, Hong Kong, Italy, Japan, Singapore, Spain, Sweden, Switzerland, the UAE, UK and US, with other countries later this year. For carrier availability, visit apple.com/watch/cellular.

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Apple To Make New Product Announcements On September 12, 2018

Apple has sent out media invites for its annual fall event, being held this year on September 12 at the Steve Jobs Theater on the Apple Park Campus in Cupertino, California. 

The media invites carry a theme and tagline, which this year likely refers to the new Apple Park Campus, with the phrase “Gather Round”. The event will almost certainly feature the unveiling of new iPhone models, with a trio of new iPhones expected this year if recent rumours are to be believed: a 5.8-inch OLED direct successor to last year’s iPhone X, a larger-screened 6.5-inch OLED version filling in the missing “Plus” model gap, and a lower-cost 6.1-inch iPhone with an LCD display that would in effect be a successor to the iPhone 8 and iPhone 8 Plus, although the entire 2018 lineup is expected to feature Face ID and eliminate the home button entirely.

The event is also expected to feature the Apple Watch Series 4 that rumors suggest will include a larger display. New AirPods and Apple’s long-awaited AirPower charging mat will also likely be revealed at the event.

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McDonald’s Opened A New Flagship Restaurant In Chicago That Resembles An Apple Store

McDonald’s newest restaurant is making a bold statement about the future of the chain.

McDonald’s opened a new flagship restaurant in Chicago. It’s a glassy, 19,000-square-foot building that looks more like an Apple Store than a fast-food restaurant — and that’s exactly what the company intended.

“We are proud to open the doors to this flagship restaurant, which symbolizes how we are building a better McDonald’s for our customers and the communities where they live,” McDonald’s President and CEO Steve Easterbrook said in a statement.

While the structure may be different, the Golden Arches are still present at the restaurant, which will be open 24 hours a day, seven days a week.

The restaurant features self-order kiosks, table service, mobile order and pay, and delivery — services that are becoming increasingly mainstream at McDonald’s locations across the US.

Table service and increased digital ordering options are part of McDonald’s “Experience of the Future” revamp. Currently, roughly 5,000 restaurants fit the qualifications, and McDonald’s plans to transform almost all restaurants by 2020.

The restaurant also highlights something else McDonald’s is pushing in an effort to remake its image: sustainability. It has more than 70 trees at the ground level, as well as on-site solar panels.

The restaurant was designed by the Chicago-based firm Ross Barney Architects. While not every McDonald’s is going to look quite so classy and glassy, the combination of more tech, table service, and an emphasis on sustainability provides a blueprint of what the fast-food giant wants to roll out across America.

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Apple Plans A Store & Event Space Unlike Any Other At The Historic Downtown Los Angeles Tower Theatre

Apple has long been rumored to be working on plans for an Apple Store at the iconic Tower Theatre in Los Angeles, and today, Apple shared details on the upcoming location with the Los Angeles Times. 

According to Apple, the Tower Theatre store will be one of the world’s most prominent Apple retail locations when it is completed, with the company planning to entirely overhaul the interior of the building to turn it into retail space and an interactive community area. 

In a rendering shared by Apple, the Tower Theatre store preserves the ornate Renaissance Revival style of the interior of the theatre for an Apple Store that will indeed be one of the most unique. The building, which features French, Spanish, Moorish, and Italian elements, was built to mimic the Paris Opera House. 

Apple is aiming to file plans with the city this week to gain approval for its planned renovation of the location.

Read more HERE.

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Apple Updates MacBook Pro With Faster Performance 

Apple has updated the MacBook Pro with faster performance and new pro features, making it the most advanced Mac notebook ever. The new MacBook Pro models with Touch Bar feature 8th-generation Intel Core processors, with 6-core on the 15-inch model for up to 70 percent faster performance and quad-core on the 13-inch model for up to two times faster performance — ideal for manipulating large data sets, performing complex simulations, creating multi-track audio projects or doing advanced image processing or film editing.

Already the most popular notebook for developers around the world, the new MacBook Pro can compile code faster and run multiple virtual machines and test environments easier than before. Additional updates include support for up to 32GB of memory, a True Tone display and an improved third-generation keyboard for quieter typing. And with its powerful Radeon Pro graphics, large Force Touch trackpad, revolutionary Touch Bar and Touch ID, dynamic stereo speakers, quiet Apple-designed cooling system and Thunderbolt 3 for data transfer, charging and connecting up to two 5K displays or four external GPUs, it’s the ultimate pro notebook.

Pricing and Availability

Starting at $1,799 and $2,399 respectively, the updated 13-inch MacBook Pro models with Touch Bar and 15-inch MacBook Pro models with Touch Bar are available today through apple.com and in select Apple retail stores and Apple Authorized Resellers later this week. Additional technical specifications, configure-to-order options and accessories are available online at apple.com/mac.

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Apple Previews watchOS 5

Apple today previewed watchOS 5, a significant update to the world’s most popular watch, helping users stay healthy and connected. Apple Watch becomes an even stronger companion for fitness, communication and quick access to information with a host of new features including Activity Sharing competitions, auto-workout detection, advanced running features, Walkie-Talkie, Apple Podcasts and third-party apps on the Siri watch face.

“We’re thrilled with the positive impact Apple Watch is having on people’s lives,” said Jeff Williams, Apple’s chief operating officer. “Apple Watch is helping our customers stay connected, enhance their fitness and, in many cases, detect life-threatening conditions. With the launch of watchOS 5, we’re excited to introduce new activity and communications features that will take the Watch to a whole new level.”

watchOS 5 will be available this fall as a free update for Apple Watch Series 1 and later and requires iPhone 5s or later on iOS 12. watchOS 5 will not be available on the original Apple Watch.

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Apple Previews iOS 12

Apple today announced iOS 12, the latest version of the most advanced mobile operating system, designed to make everyday tasks faster and more responsive. iOS 12 changes the way iOS users see the world using AR, makes communications fun and expressive with Memoji and Group FaceTime, and with Screen Time, helps customers understand and take control of the time they spend interacting with their iOS devices. iOS 12 introduces Siri Shortcuts, enabling Siri to work with any app, delivering a much faster way to get things done.

“We’re very excited about the new communications features we’re bringing to iPhone and iPad with Memoji, a more personal form of Animoji, fun camera effects and Group FaceTime,” said Craig Federighi, Apple’s senior vice president of Software Engineering. “With iOS 12, we’re enabling new experiences that weren’t possible before. We’re using advanced algorithms to make AR even more engaging and on-device intelligence to deliver faster ways to get things done using Siri.”

The developer preview of iOS 12 is available to Apple Developer Program members at developer.apple.com starting today, and a public beta program will be available to iOS users later this month at beta.apple.com. iOS 12 will be available this fall as a free software update for iPhone 5s and later, all iPad Air and iPad Pro models, iPad 5th generation, iPad 6th generation, iPad mini 2 and later and iPod touch 6th generation. 

For more information, visit apple.com/ios/ios-12-preview.

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