Nike Announces Adapt BB: Their $350 iPhone-Controlled Self-Adjusting Basketball Shoes

Today Nike announced new iPhone-controlled self-adjusting basketball shoes based on its latest FitAdapt technology.  Nike’s first smart shoe designed for on-court performance, the Nike Adapt BB delivers a consistent, customized fit that’s unique to every basketball player. With the Nike Adapt app, set and save your favorite fits, customize the lights and download updates toContinue reading “Nike Announces Adapt BB: Their $350 iPhone-Controlled Self-Adjusting Basketball Shoes”

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