Jif peanut butter unveiled a limited-edition jar labeled “Gif” as part of a clever partnership with GIF repository Giphy. The stunt, created by Publicis’ PSOne agency in New York, reignites a long-running debate about the correct pronunciation of GIF. By now, most have made up their minds on the matter one way or the other,Continue reading “Jif And Giphy Have Created A Limited Edition Peanut Butter”
