Tag Archives: Kevin Feige

Businessweek Cover Story: The Pow! Bang! Bam! Plan to Save Marvel, Starring B-List Heroes

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Kevin Feige is one of the more shrewd and successful studio heads of his generation. Captain America: The Winter Soldier opens today and is likely to do better at the box office than Captain America: The First Avenger, Marvel’s first film about the patriotic superhero, which grossed $370 million.

He produced them both. And he’s considering a third. Feige’s films aren’t groundbreaking—they rely on epic showdowns at major landmarks, set to Carmina Burana-style angelic choruses, and the force of computer-generated graphics is strong within them. Still, they feel like a refreshment of the genre, so much so that instead of diminishing returns, Marvel’s sequels make progressively more money.

Read more of the Businessweek cover story HERE.

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Kevin Feige Talks To Entertainment Weekly About Marvel Cinematic Universe – Phase 2

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When Marvel Studios began producing its own movies in 2008 with the original Iron Man, the film ended with Samuel L. Jackson’s S.H.I.E.L.D. spymaster Nick Fury telling Robert Downey Jr.: “Mr. Stark, you’ve become part of a bigger universe … “ That was the start of Phase One, in which The Incredible Hulk, Iron Man 2, Thor, and Captain America each linked up and laid the groundwork for what would become 2012’s biggest movie – the billion-and-a-half dollar blockbuster The Avengers.

With Iron Man 3 opening Friday, Marvel launches Phase Two – another ambitious expansion of its superheroes’ cinematic universe. Though much of it remains secret, producer and studio president Kevin Feige talked to Entertainment Weekly to declassify a few new details. Read more HERE.

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