Canadians can now make nights in a little more special – and a lot more delicious – with the Toasted Cheesy Chalupa and limited-edition Jalapeño Noir wine from Taco Bell Canada.
A foodie-worthy fan favorite in its own right, the Toasted Cheesy Chalupa features six-month aged sharp cheddar cheese toasted onto the iconic chalupa shell to create a crispy blanket of flavor and texture. It is then filled with seasoned beef and piled with shredded lettuce, diced tomatoes, grated cheddar cheese and reduced fat sour cream.
And just like the delicious aged cheddar of the Toasted Cheesy Chalupa’s shell, every bottle of Jalapeño Noir, made by Queenston Mile Vineyard in Ontario, has gotten better over time. Together, the duo is irresistible: the rich taste and crunchy texture of the beloved Toasted Cheesy Chalupa complements notes of wild strawberry, cherry and beetroot in this silky limited-edition red wine.
Along with being a palate-pleasing pairing to the cheddary Toasted Cheesy Chalupa, the Jalapeño Noir bottle is also a true collector’s item, with three unique bottle labels available.
The Toasted Cheesy Chalupa is available now in-store and at tacobell.ca starting at $5.49. From September 16, Ontario residents 19+ will be able to purchase Jalapeño Noir for $25 CAD at www.tacobell.ca or from select locations in Hamilton and Toronto via Uber Eats, while supplies last.
The Toasted Cheddar Chalupa will also be available in the US in November.
Taco Bell is no stranger to giving fans more of what they love, and now the latest reinvention of the iconic Chalupa gives fans three times the reason to get excited. Launching for a limited time in participating restaurants nationwide on March 12, the Triplelupa serves up a hands on experience with three mini Chalupas featuring three flavors and double the seasoned beef compared to a regular Chalupa.
Combining three mini chalupas to create the longest shell in Taco Bell history, the Triplelupa marks Taco Bell’s first ever tear-apart menu item. It takes all elements of the Chalupa to the next level with different flavors in each of its mini shells: Nacho Cheese on one end, Chipotle on the other, and a combination of the two, Cheesy Chipotle, in the middle. The Triplelupa starts at $3.49 plus tax.
For the Triplelupa’s nationwide debut, Taco Bell is partnering with a brand known for serving up its own reinventions –TikTok. The short-form mobile video platform serves as the framework for the Tripleupa’s national TV spot and is the first time TikTok has partnered with a brand on a national advertising campaign. Shot in TikTok’s full screen, vertical video format, the ad spot follows the creative, unexpected and joyful content the TikTok community is celebrated for.
The brand is encouraging fans to jump in on the fun by participating in an upcoming Taco Bell hashtag challenge on TikTok and plans to announce more details about the challenge in the coming weeks. Taco Bell will also be partnering with select TikTok creators to inspire fans to reinvent something themselves and share it on the platform.
Taco Bell shared a first peek inside its much-anticipated pop-up hotel in Palm Springs, California named ‘The Bell’.
Reservations open Thursday, June 27,with availability to guests this summer from August 8 through August 12 for $169 per night.
“The hotel draws on Taco Bell’s vibrant palette to create a unique and flavor-filled destination that is the ultimate expression of the brand, unlike anything the brand has done before,” says Taco Bell’s senior director of retail engagement and experience, Jennifer Arnoldt.
The branded hotel, which will temporarily take over the V Hotel Palm Springs hotel at 333 E. Palm Canyon Drive in Palm Springs, will offer 70 rooms. It will feature a “Freeze Lounge”—inspired by the chain’s “Mountain Dew Baja Blast” beverage—where presumably guests can enjoy antifreeze-colored slushies, try to not bounce off the walls in the ensuing sugar rush and ultimately crash into a puddle on the floor.
Other entertainment will include “dive-in movies” and performances from musical acts participating in Taco Bell’s long-running “Feed the Beat” food-for-touring-bands program, as well taco-themed nail art.
While guests will be able to eat Taco Bell-inspired resort fare and new (as-yet-unveiled) menu items, Taco Bell is also hinting that Taco Bell breakfast in bed will be available.
After making the biggest debut in Taco Bell history in January, the hugely popular Nacho Fries are back for a summer sequel, returning to menus July 12. To celebrate their return, Taco Bell will honor the 25th Anniversary of Warner Bros. Pictures’ action sci-fi film Demolition Man, and its prediction of a utopian future where “all restaurants are Taco Bell,” with a re-creation of the iconic restaurant from the movie.
“When you create a fake trailer for a fake movie for a real product that surpasses all expectations of products (and movie trailers), it seems inevitable that you have to create a sequel,” said Marisa Thalberg, Chief Brand Officer of Taco Bell Corp. “And what better way to tease this sequel, than pay homage to a real movie’s 25th anniversary – one that had a very compelling view of a fictional future?”
Demolition Man, a 1993 Warner Bros. Pictures’ cult-classic in its own right, gained fame for its utopian predictions of 2032 – where Taco Bell was the only restaurant to survive the Franchise Wars. But since the film’s release 25 years ago – one question remains unanswered: how?
Leading up to the July 12 return of Nacho Fries, answers will be revealed with exciting creative in the sequel to Web of Fries I. Culminating with a Demolition Man pop-up and a futuristic and upscale Taco Bell dining experience July 19 – 21 in San Diego just outside the holy-grail of science fiction. More details and sneak peeks into the experience to follow.
To prepare for Web of Fries II and the utopian future, fans are encouraged to follow along using the hashtag #NachoFries. Taco Bell is also offering fans the chance to watch the 1993 Demolition Man movie for free via FandangoNOW. From now until June 28, fans can catch up on the delicious future that the film predicted. FandangoNOW offers 70,000 new release and catalog movies, next-day TV shows, and an extensive library of 4K and HDR titles, to buy or rent — no subscription required.
Nacho Fries will be available for a limited time a la carte for $1.29 and also served Supreme for $2.49 or BellGrande for $3.49, topped with classic Taco Bell add-ons including beef, nacho cheese sauce, tomatoes and sour cream and also in a $5 box with Nacho Fries, a Doritos Locos Taco, a Beefy 5-Layer Burrito and Medium Drink.
Taco Bell, the mad scientist of fast-food chains has created Naked Chicken Chips. The nachos-inspired item is a different incarnation of the chain’s Naked Chicken Chulapa, a limited item that went off the menu in March.
“The world wasn’t ready to say goodbye to Taco Bell’s boldly seasoned Naked Chicken – and neither was Taco Bell,” the company said in a statement released Tuesday morning.
The Naked Chicken Chips, which debut in restaurants May 11, are $1.99 for a 6-piece order or $2.99 for a 12-piece order. The chips also are available in a $5 box that includes a burrito supreme, crunchy taco and medium drink, all for a limited time.
Taco Bell is coming un-shelled with its latest food innovation, coming in the form of the first taco shell made entirely of marinated, all-white crispy chicken. The Naked Chicken Chalupa will bare all nationwide on January 26, 2017 clucking the trend of traditional fried chicken.
“Something this delicious yet different is bound to ruffle some feathers; some might even cluck their tongues at it,” said Marisa Thalberg, Chief Marketing Officer at Taco Bell Corp. “However, we feel confident that once our fans get a taste of the Naked Chicken Chalupa they are going to understand exactly why this is our next big, fun and craveable innovation, following in the footsteps of the Doritos Locos Tacos five years ago and the Quesalupa just last year.”
The shell is made with four ounces of marinated, all-white-meat, antibiotic-free chicken kicked up with bold Mexican spices and seasoning, and is packed with fresh shredded lettuce, diced ripe tomatoes, cheddar cheese and creamy avocado ranch. The mouthwatering combination brings a fresh, crisp flavor with a kick of spice to the menu like never before.
Crisped to perfection to deliver a solid crunch for just $2.99, it will also be featured in a $5 Box including a Naked Chicken Chalupa, Doritos Locos Taco, Crunchy Taco and Medium Drink.
Fans are encouraged to follow along leading into the nationwide launch of the Naked Chicken Chalupa using the hashtag #NakedChickenChalupa.
Taco Bell revealed additional details for what could be their “biggest launch to date” during the upcoming Super Bowl 50.
The latest announcement gives fans a small glimpse of what’s next – including the first ever Taco Bell pre-order for their latest food innovation and teasers of their ad that will air during the big game.
“We felt the biggest media event of the year offered a perfect opportunity for us to announce what might be our biggest launch ever! However, with respect to our biggest fans (and those who just love to be the first to get their hands on the next big thing), we didn’t want to make them wait that long,” said Marisa Thalberg, Chief Marketing Officer for Taco Bell Corp. “That’s why, as part of the next phase of our big reveal, we’ve created a pre-order program on Ta.co that will give people special access to try it a full two days before everyone else. There’s just one thing: it’s a ‘blind’ pre-order. Trust us, though; it’s worth it.”
Fans are invited to join in the excitement by pre-ordering the next craveable food innovation on Ta.co starting today. Taco Bell is welcoming customers who pre-order on Ta.co to pick up their reserved food item on February 6 from 2:00 p.m. – 4:00 p.m. local time at stores nationwide, before it’s available everywhere on February 8.
To learn more about what could be Taco Bell’s biggest thing yet, click HERE.
What’s better than a delicious breakfast to kick-start your day? How about a free delicious Biscuit Taco from Taco Bell?
Taco Bell will be celebrating Breakfast Defector Day on Cinco de Mayo (May 5) and will give away one free Biscuit Taco per customer between 7 and 11am (local time) at participating Taco Bell restaurants.
The Biscuit Taco features a warm, fluffy, buttery biscuit, folded in the shape of a taco and filled with classic breakfast flavors that people love like bacon or sausage with eggs and cheese.
Taco Bell Corp. has launched a new fast-casual taco concept designed to capture diners who are not likely to step foot in a Taco Bell. Named U.S. Taco Co. and Urban Taproom, the new concept recently opened in Huntington Beach, Calif., offering a simple lineup of 10 premium tacos, thick-cut fries and shakes. Future locations will also include a menu of craft beer and wine. Designed by a team of young Taco Bell executives in a “secret war room” at the chain’s Irvine, Calif.-based headquarters, the new concept is nothing like the mothership brand — except that tacos are on the menu.
And rather than going for an authentic Mexican theme, the new concept will tap regional American flavors, offering a playful menu of premium tacos in the fusion style of food trucks or the contemporary taquerias of Dallas or San Francisco’s Mission district.
Customers will be able to watch their food being made inside the glass-enclosed area next to the ordering counter. The restaurant, meant to attract higher-income foodies, will have an outdoor patio.
Let’s take a look at the food.
Here’s a combo meal with U.S. Taco’s thick-cut fries, a “Friggin’ Fried Ice Cream” milkshake, and a steak taco.
These are the Winner Winner tacos with Southern-style fried chicken breast topped with South of the Border gravy, roasted corn, pico de gallo, jalapenos, and cilantro in a flour tortilla.
This is the roasted chile queso with habanero-dusted “Papas Fritas.”
The “1%er” is served on flatbread with lobster, garlic butter, slaw, roasted poblano crema and cilantro.
The “Not My First Rodeo” taco is filled with smoked brisket, molcajete salsa, slaw, pickled onions and cilantro.
U.S. Taco Co. will be open 11 a.m. to 10 p.m. Sundays through Thursdays and 11 a.m. to midnight Fridays and Saturdays. You can check out the entire menu HERE!