Tag Archives: Taco Bell

Taco Bell’s Nacho Fries Are Coming Back To Reveal The Future “Demolition Man” Predicted

After making the biggest debut in Taco Bell history in January, the hugely popular Nacho Fries are back for a summer sequel, returning to menus July 12. To celebrate their return, Taco Bell will honor the 25th Anniversary of Warner Bros. Pictures’ action sci-fi film Demolition Man, and its prediction of a utopian future where “all restaurants are Taco Bell,” with a re-creation of the iconic restaurant from the movie.

“When you create a fake trailer for a fake movie for a real product that surpasses all expectations of products (and movie trailers), it seems inevitable that you have to create a sequel,” said Marisa Thalberg, Chief Brand Officer of Taco Bell Corp. “And what better way to tease this sequel, than pay homage to a real movie’s 25th anniversary – one that had a very compelling view of a fictional future?”

Demolition Man, a 1993 Warner Bros. Pictures’ cult-classic in its own right, gained fame for its utopian predictions of 2032 – where Taco Bell was the only restaurant to survive the Franchise Wars. But since the film’s release 25 years ago – one question remains unanswered: how?

Leading up to the July 12 return of Nacho Fries, answers will be revealed with exciting creative in the sequel to Web of Fries I. Culminating with a Demolition Man pop-up and a futuristic and upscale Taco Bell dining experience July 19 – 21 in San Diego just outside the holy-grail of science fiction. More details and sneak peeks into the experience to follow.

To prepare for Web of Fries II and the utopian future, fans are encouraged to follow along using the hashtag #NachoFries. Taco Bell is also offering fans the chance to watch the 1993 Demolition Man movie for free via FandangoNOW. From now until June 28, fans can catch up on the delicious future that the film predicted. FandangoNOW offers 70,000 new release and catalog movies, next-day TV shows, and an extensive library of 4K and HDR titles, to buy or rent — no subscription required.

Nacho Fries will be available for a limited time a la carte for $1.29 and also served Supreme for $2.49 or BellGrande for $3.49, topped with classic Taco Bell add-ons including beef, nacho cheese sauce, tomatoes and sour cream and also in a $5 box with Nacho Fries, a Doritos Locos Taco, a Beefy 5-Layer Burrito and Medium Drink.

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Taco Bell Announces Naked Chicken Chips

Taco Bell, the mad scientist of fast-food chains has created Naked Chicken Chips. The nachos-inspired item is a different incarnation of the chain’s Naked Chicken Chulapa, a limited item that went off the menu in March.

“The world wasn’t ready to say goodbye to Taco Bell’s boldly seasoned Naked Chicken – and neither was Taco Bell,” the company said in a statement released Tuesday morning.

The Naked Chicken Chips, which debut in restaurants May 11, are $1.99 for a 6-piece order or $2.99 for a 12-piece order. The chips also are available in a $5 box that includes a burrito supreme, crunchy taco and medium drink, all for a limited time.

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Taco Bell To Launch The Naked Chicken Chalupa On January 26, 2017

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Taco Bell is coming un-shelled with its latest food innovation, coming in the form of the first taco shell made entirely of marinated, all-white crispy chicken. The Naked Chicken Chalupa will bare all nationwide on January 26, 2017 clucking the trend of traditional fried chicken.

“Something this delicious yet different is bound to ruffle some feathers; some might even cluck their tongues at it,” said Marisa Thalberg, Chief Marketing Officer at Taco Bell Corp. “However, we feel confident that once our fans get a taste of the Naked Chicken Chalupa they are going to understand exactly why this is our next big, fun and craveable innovation, following in the footsteps of the Doritos Locos Tacos five years ago and the Quesalupa just last year.”

The shell is made with four ounces of marinated, all-white-meat, antibiotic-free chicken kicked up with bold Mexican spices and seasoning, and is packed with fresh shredded lettuce, diced ripe tomatoes, cheddar cheese and creamy avocado ranch. The mouthwatering combination brings a fresh, crisp flavor with a kick of spice to the menu like never before.

Crisped to perfection to deliver a solid crunch for just $2.99, it will also be featured in a $5 Box including a Naked Chicken Chalupa, Doritos Locos Taco, Crunchy Taco and Medium Drink.

Fans are encouraged to follow along leading into the nationwide launch of the Naked Chicken Chalupa using the hashtag #NakedChickenChalupa.

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Taco Bell Taking Pre-Orders For Mystery Menu Item To Be Revealed In Super Bowl Ad

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Taco Bell revealed additional details for what could be their “biggest launch to date” during the upcoming Super Bowl 50.

The latest announcement gives fans a small glimpse of what’s next – including the first ever Taco Bell pre-order for their latest food innovation and teasers of their ad that will air during the big game.

“We felt the biggest media event of the year offered a perfect opportunity for us to announce what might be our biggest launch ever! However, with respect to our biggest fans (and those who just love to be the first to get their hands on the next big thing), we didn’t want to make them wait that long,” said Marisa Thalberg, Chief Marketing Officer for Taco Bell Corp. “That’s why, as part of the next phase of our big reveal, we’ve created a pre-order program on Ta.co that will give people special access to try it a full two days before everyone else. There’s just one thing: it’s a ‘blind’ pre-order. Trust us, though; it’s worth it.”

Fans are invited to join in the excitement by pre-ordering the next craveable food innovation on Ta.co starting today. Taco Bell is welcoming customers who pre-order on Ta.co to pick up their reserved food item on February 6 from 2:00 p.m. – 4:00 p.m. local time at stores nationwide, before it’s available everywhere on February 8.

To learn more about what could be Taco Bell’s biggest thing yet, click HERE.

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Free Breakfast Tacos At Taco Bell On May 5, 2015

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What’s better than a delicious breakfast to kick-start your day? How about a free delicious Biscuit Taco from Taco Bell?

Taco Bell will be celebrating Breakfast Defector Day on Cinco de Mayo (May 5) and will give away one free Biscuit Taco per customer between 7 and 11am (local time) at participating Taco Bell restaurants.

The Biscuit Taco features a warm, fluffy, buttery biscuit, folded in the shape of a taco and filled with classic breakfast flavors that people love like bacon or sausage with eggs and cheese.

Check out Taco Bell’s social channels to stay up to date on the latest Taco Bell news: Facebook.com/tacobell (Facebook), YouTube.com/tacobell (YouTube), @TacoBell (Twitter), tacobell (Instagram) and @tacobell (Periscope).

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Taco Bell Launches U.S. Taco Inc., A Fast Casual Taco Restaurant In Huntington Beach California

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Taco Bell Corp. has launched a new fast-casual taco concept designed to capture diners who are not likely to step foot in a Taco Bell. Named U.S. Taco Co. and Urban Taproom, the new concept recently opened in Huntington Beach, Calif., offering a simple lineup of 10 premium tacos, thick-cut fries and shakes. Future locations will also include a menu of craft beer and wine. Designed by a team of young Taco Bell executives in a “secret war room” at the chain’s Irvine, Calif.-based headquarters, the new concept is nothing like the mothership brand — except that tacos are on the menu.

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And rather than going for an authentic Mexican theme, the new concept will tap regional American flavors, offering a playful menu of premium tacos in the fusion style of food trucks or the contemporary taquerias of Dallas or San Francisco’s Mission district.

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Customers will be able to watch their food being made inside the glass-enclosed area next to the ordering counter. The restaurant, meant to attract higher-income foodies, will have an outdoor patio.

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Let’s take a look at the food.

Here’s a combo meal with U.S. Taco’s thick-cut fries, a “Friggin’ Fried Ice Cream” milkshake, and a steak taco.

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These are the Winner Winner tacos with Southern-style fried chicken breast topped with South of the Border gravy, roasted corn, pico de gallo, jalapenos, and cilantro in a flour tortilla.

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This is the roasted chile queso with habanero-dusted “Papas Fritas.”

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The “1%er” is served on flatbread with lobster, garlic butter, slaw, roasted poblano crema and cilantro.

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The “Not My First Rodeo” taco is filled with smoked brisket, molcajete salsa, slaw, pickled onions and cilantro.

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U.S. Taco Co. will be open 11 a.m. to 10 p.m. Sundays through Thursdays and 11 a.m. to midnight Fridays and Saturdays. You can check out the entire menu HERE!

150 5th St., Huntington Beach, www.ustacos.com. (714)536-6728

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Taco Bell To Roll Out Breakfast Waffle Tacos Nationwide

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Taco Bell has officially announced that the Mexican fast-food chain will debut a new breakfast menu nationwide on March 27, 2014.

“Fans already like to come to Taco Bell for lunch and dinner, and they share with us their love of late night,” Taco Bell President Brian Niccol said in the release. “Now they’re not just asking but telling us they want Taco Bell breakfast.”

Taco Bell has become known for its unique products that draw customers to their stores, most notably the Doritos Locos Tacos.

The company is hoping to create similar success with its breakfast menu, which include a Waffle Taco, an all-in-one A.M. Crunchwrap and Cinnabon Delights, and cinnamon and sugar donut holes. The waffle taco uses a waffle for the shell, wrapped around eggs, cheese and syrup on top with the choice of sausage or bacon. The A.M. Crunchwrap, similar to the classic Crunchwrap, is a breakfast twist of scrambled eggs, hash browns, melted cheese and bacon, sausage, or steak, wrapped up in a warm flour tortilla.

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“We’re confident our breakfast will wake up customers’ morning routine,” Taco Bell Chief Marketing Officer Chris Brandt said in the release.

Along with increasing accessibility to stores and developing its mobile offerings, the breakfast menu is one of Taco Bell’s top priorities this year, said Niccol. “These key initiatives will continue momentum for the brand’s strong and growing relevance with millennials, while working toward the aggressive goal to double revenue and add 2,000 restaurants by 2022,” he stated in the release.

The plan to offer breakfast at Taco Bell has been in the works for a while.

The chain tested breakfast offerings as earlier 2012 but began final testing this past summer in Fresno, Calif., Omaha, Neb., and Chattanooga, Tenn.

The menu is currently served in more than 850 locations, but come late March, it will be available in about 5,500 restaurants.

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Taco Bell Is Testing A Waffle Taco

As part of its new, low price menu, Taco Bell is testing out a new breakfast menu item called the Waffle Taco or as I like to call it, the Waco.

Currently available only at three Southern California locations, the 89-cent breakfast option features a sausage patty and scrambled eggs folded into a waffle with optional syrup…yum!

You can even chase it down with a Mountain Dew A.M.,the fast food chain’s soda and orange juice beverage.

Dependent on testing, the Waffle Taco could be rolled out nationwide. If the guys in the white lab coats at the Taco Bell secret recipe bunker are reading this, may I suggest pancake enchiladas….pancheladas?

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