Sony The Bottled Walkman

To release their new underwater, swimmer-friendly MP3 players, Sony and their advertising agency, DraftFCB created the Bottled Walkman.┬áTo showcase the waterproof function of this MP3 player, Sony sold these Walkman sets immersed in a bottle of water. This Walkman allows swimmers to listen to music while they are swimming laps in the pool. With aContinue reading “Sony The Bottled Walkman”

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