In honor of National Mustard Day on August 5th, French’s and Skittles have teamed up to release this summer’s tangiest yellow candy: the first-ever mouthwatering French’s Mustard flavored Skittles. Fun-sized packs will be given away for free while supplies last via an online sweepstakes and at in-person pop-up events in Atlanta, Washington D.C., and New York City.
“From Mustard Ice Cream to last year’s viral Mustard Donuts, this year marks the fifth time French’s has gone all out with unique, flavorful innovations to celebrate National Mustard Day. With the yellow holiday landing on August 5th, we knew we had to outdo ourselves,” said Valda Coryat, North America Vice President of Marketing for McCormick & Company. “We are thrilled to collaborate with Skittles to deliver our beloved Classic Yellow Mustard tang in a new, fun way to French’s and Skittles fans alike.”
Consumers will also have a chance to taste French’s Mustard Skittles and snag some branded swag when French’s hits the road on a multi-stop tour up the East Coast in the ‘Mustard Mobile’, a bright yellow custom-designed vintage bus complete with giant Mustard Skittles on top.
Locations are included here:
Monday, July 31: Atlanta – Ponce City Market from 11AM-3PM
675 North Avenue NE, Atlanta, GA 30344
Wednesday, August 2: Washington D.C. – City Center from 11AM-3PM
825 10th St NW, Washington, DC 20001
Saturday, August 5: New York City – Hudson River Park from 11AM–3PM
555 12th Ave, New York, NY 10036
Now through August 5th, fans can visit Frenchs.com/MustardSkittles to enter for a chance to win a pack of French’s Mustard Skittles.